After reading this article, you will know:
— How to use Localo to check your competitor's physical location on the map?
— How to check your competitor's position in the search results on Google Maps?
1 - How to use Localo to check your competitor's physical location on the map?
You might wonder why in some of the locations you are able to increase your visibility and in others not so much - one of the key factors will be the locations and geographic distribution of your competitors which will have a huge influence on the results.
Localo can display the geographic location of the 20 best businesses that appear in the first 20 places in search results for any given keyword.
1.1 To check the location of your competitors on our map? (step 1)
Once you have created a query and map for keywords - check its visibility:
1.2 A view of the map will open, then zoom in (step 2):
1.3 Once you have a clear view of the center of your grid (that is where your business is located) Click the center of the grid (step 3)
1.4 Now You can see the geographic location of all companies that appear in the top 20 of the Google Maps Search results.
When you put your cursor over the chosen point on the maps - on the left-hand side orange bar will indicate which business it is and what ranking it has on the grid that has been checked in the given point on the map.
For more info - on how the position is calculated check this article
2 - How to check your competitor's position in the search results on Google Maps?
2.1 Thanks to the Localo you can check how any of your competitors from the top 20 is performing on the map relevant to your visibility.
Once the grid/map displing your visibility once the map is created, on the left-hand side click on the competitor that you are interested in - and the map will show the visibility of this Google Bussiness Profile account.
Picture 1 - Visibility of the business that we are optimizing (our business)
Picture 2 - Visibility of the competitor that came out in second place (visibility of your competitor)
2.2 Localo is giving you the ability to check the SERP (Search Engine Results Pages) - from every point that is checked on our map. Thanks to that you can check Google maps visibility not only of your business but for any business that appears in the search results for any given area.
To check search results in the location marked on the map - just click a point on the map that you are interested in:
In section 2 you will see a list representing search results from the point that you marked on the map.
Have more questions?
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