Localo automatically performs an Audit every 7 days for each Google Business Profile connected to your account. These recurring audits are designed to help you stay consistently visible in local search and continuously improve your rankings —without the need to check everything manually.
What the Audit Includes
Every 7 days, Localo’s system reviews your profile’s performance using a combination of AI-powered insights and local SEO best practices. The audit checks for:
Profile completeness and optimization – ensuring your business information, categories, photos, and services are aligned with local ranking factors.
Visibility in Google search and maps – tracking your keywords and checking if your profile shows up in important local searches.
Opportunities for improvement – personalized tips that highlight what to do next to boost your local SEO.
Competitor comparison – measuring how you stack up against local competitors targeting the same keywords or area.
Where to Find the Audit
You can find the results of each audit directly in your singe location dashboard under the Audit section. Each new audit will replace the previous one and reflect the latest status of your Google Business Profile.
Can I Trigger an Audit Manually?
At this time, audits are fully automated and set to update weekly. This ensures consistency and gives the system time to analyze changes in your ranking, visibility, and profile performance. However, if you update your profile keywords, the audit will update as well to reflect new settings.
Why Weekly?
Running an audit every 7 days strikes the balance between providing up-to-date recommendations and allowing Google enough time to reflect changes in local rankings. It also prevents unnecessary noise from daily fluctuations and helps you focus on what actually moves the needle.
If you want help interpreting your audit results or building a local SEO action plan based on them, we're here to help.
Contact us via chat in application or email us anytime at [email protected]