Managing one or multiple Google Business Profiles doesn’t have to be overwhelming. Localo gives you everything you need to update, optimize, and monitor your locations—without logging in and out of Google, wrestling with confusing dashboards, or spending hours on manual work.
Whether you’re a small business owner managing one location, a local SEO freelancer juggling several clients, or a specialist overseeing dozens of listings at an agency—this guide will walk you through how to stay in control of your profiles using Localo.
1. Central Dashboard: Your Home for All Profiles
Once you connect your Google account to Localo, you’ll see all your Google Business Profiles in one central dashboard. No more jumping between browser tabs or sharing login credentials.
From the dashboard, you can:
View all your connected business locations
Monitor profile visibility and keyword performance
Quickly identify which profiles need attention
If you manage more than one location or client, you can filter by workspace, business name, or city to stay organized.
2. How to Connect a New Google Business Profile
To manage a Google Business Profile (GBP) in Localo, it must first be connected to your account.
Here’s how:
Option A: Connect via Google Account
Click “+ Business Profile” from the main dashboard.
Select the email address associated with your Google Business Profile.
Click “Gather Profiles”—Localo will find all locations linked to that account.
Option B: Add a Business Profile Manually
Click “Add Your Business Profile Manually” if you don’t have access to the Google login.
Fill in the required business details manually.
Localo will start gathering data and optimizing your listing either way.
3. Managing One or Many Profiles
Once your profiles are connected, you can manage them individually or at scale.
For individual locations:
Open any profile to update business details, monitor performance, or optimize your listing with Localo’s guided suggestions.
Track your local keyword positions on Google Maps.
Respond to reviews directly from your dashboard.
Publish new Google Posts and photos.
For multiple profiles:
If you’re managing several businesses or clients, use Localo’s bulk tools to:
Post content to many GBPs at once
Monitor review sentiment and spot issues early
Track position changes by location and keyword
This is especially helpful for local SEO freelancers and agencies who want to look professional without spending all day clicking through profiles.
4. Switching Between Profiles
Easily switch between profiles using the selector in the top-left corner of your dashboard. You can also:
Group profiles into Workspaces (ideal for separating clients or brands)
Assign subaccounts if you’re collaborating with a team
Limit access per user to specific profiles (great for agencies or client-facing roles)
5. Smart Tasks & AI Recommendations
Localo isn’t just a management tool—it’s your optimization assistant.
For each Google Business Profile, Localo shows:
Smart, personalized SEO tasks (e.g., “Add photos of your services”)
AI-generated keyword tips
Competitor activity alerts (e.g., “Your competitor just added a new post”)
Review trends and suggested replies
These proactive insights help you stay ahead of changes—without needing to monitor Google daily.
6. When to Remove or Reassign a Profile
If a business location is no longer relevant or under your management:
Open the profile settings by clicking the three dots next to the Account Protection feature (shield icon).
Choose “Deactivate” from the dropdown menu.
This disconnects the profile from Localo without affecting the live GBP on Google. You can always reconnect it later if needed.
7. Frequently Asked Questions
What if I don’t see a business I manage in Google?
Make sure you’re logged into the correct Google account that has access to that profile. If you still can’t find it, check if the GBP has been suspended or removed.
Can I manage suspended profiles in Localo?
You can view them, but some actions may be limited until the suspension is lifted by Google.
Can I give someone else access to manage my GBP in Localo?
Yes, use Workspaces with subaccounts to add team members or clients with limited permissions.
8. Ready to Simplify Your Google Business Profile Management?
Managing your local presence doesn’t have to be a headache. With Localo, you get automation, insights, and simplicity—so you can focus on what matters most: growing your business or delivering value to your clients.
📧 Still have questions? Reach out to: [email protected]